NOW
ServiceNow, Inc.
Technology · in the S&P 500
📍 Santa Clara, United States · See it on the company map
The shape of the figures
Each spoke is one ratio. Further out means a higher figure than more of the index — not a better one. A high P/E or high debt sits far out too, so the size of the shape is not a score.
Drag to turn the shape. Tap or point at a dot to read the figure behind it.
The figures and what each one means are below. A hollow dot means the company doesn't report that figure.
10 years from the annual reports
Source: SEC filings (10-K) ↗Revenue and profit
Revenue was $13.3bn in FY2025, against $1.4bn in FY2016. Net profit was $1.7bn — 13 of every 100 of revenue.
Cash the business generated
In FY2025, operations brought in $5.4bn; after $868m spent on property and equipment, $4.6bn was left (free cash flow).
As reported in each year's 10-K, in US dollars. Companies label some items differently, and a year can be missing where a figure wasn't reported in a comparable way.
Key figures, against the S&P 500
Figures as of 9 Nov 2026, refreshed weekly
Each bar places this company among the S&P 500 companies that report that figure. Further right means a higher figure — not a better one. Whether higher or lower suits you depends on what you are looking for, so the bars don't add up to a score.
Valuation
P/E ratio?
74.3x
The share price is 74.3 times the last twelve months' earnings per share.
P/E on average earnings?
82.0x
The share price is 82 times earnings per share averaged over recent years.
Price / book
8.2x
The market values the company at 8.2 times the accounting value of its equity.
EV / EBIT?
48.0x
The company's value including its debt is 48 times its operating profit.
Free cash flow yield?
5.4%
Free cash flow equals 5.4% of the company's market value.
Profitability
Return on equity?
11.9%
Each 100 of shareholders' money produced 11.9 of net profit.
Return on assets?
4.6%
Each 100 of assets produced 4.6 of net profit.
Return on invested capital
12.2%
Each 100 invested by lenders and owners produced 12.2 of profit.
Operating margin?
17.2%
Of every 100 in sales, 17.2 was left as operating profit.
Debt
Debt / equity?
64.3%
Total debt equals 64% of shareholders' equity.
Net debt / EBITDA?
1.2x
Net debt equals 1.2 years of operating earnings (EBITDA).
Interest cover
99.3x
Operating profit was 99.3 times the interest bill.
Growth
Revenue growth
46.5%
Latest revenue is 46.5% above the average of earlier reported years.
Earnings growth
50.7%
Latest net profit is 50.7% above the average of earlier reported years.
⚠️ Not financial advice
This is a personal project, not professional investment research. The underlying market data may be delayed or incorrect. Nothing here is a recommendation to buy or sell any security. Always do your own research and consult a qualified professional before investing.
This tool is for informational and planning purposes only. It does not constitute financial, investment, tax or legal advice. Always consult a qualified professional before making financial decisions.